Cat "Trials" [Branded Content]

These are not your normal product tests.

We shot a series of YouTube videos to appear like product demos. We wanted to show
Cat’s cutting-edge capabilities by putting their machines in unique and memorable situations.
Does Cat make a machine that could safely operate in a delicate china shop?
Did you know they make a phone stong enough to be run over?
How about two massive excavators playing a giant game of Jenga?
These videos are not only meant to entertain, they’re designed to educate
by showcasing all the unique features of each machine.

All drive home the key message: Whatever the ask, Cat is built for it.